February, 2025

article thumbnail

14 Tips on Marketing for Chiropractors That Can Do Wonders

iMatrix

Ready for a fresh approach to attract new chiropractic patients? The chiropractic landscape is always evolving, and you might need to refresh your marketing strategies to spice things up and stand out. If you don’t know where to start, our chiropractic marketing ideas can give you some much-needed inspiration. We understand every chiropractors aspiration to widen their patient base and increase their local visibility.

article thumbnail

The Benefits of Spinal Manipulation in 2025: Why HVLA Still Matters

ChiroUp

Chiropractic care has continued to evolve, but one technique remains a staple in spinal health: High-Velocity, Low-Amplitude (HVLA) spinal manipulation. While various low-force techniquessuch as flexion distraction, drop tables, and instrument-assisted methodsoffer valuable benefits, todays focus is on the classic hands-on approach that delivers that satisfying "pop" during treatment.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why personal injury should be one of your specialty segments

Chiropractic Economics

For many DCs, personal injury (PI) is a loaded phrase they meet with a surge of apprehension. Attorneys? Lien agreements and letters of protection? MedPay and PIP? Lowball offers and delayed payments? Its easy to dismiss personal injury as more trouble than it is worth. But heres the thing: DCs who crack the PI code dont just survive; they thrivefinancially, professionally and in ways that can be transformative.

Treatment 147
article thumbnail

Transforming the Health of the Culture: A Chiropractic Black History Perspective

ChiroJunky

Chiropractic care is a revolutionary act. In a healthcare system that has historically marginalized Black Americans, the ability to reclaim agency over our health is a form of resistance. For too long, the Black community has been systematically excluded from equitable access to healthcare, resulting in devastating health disparities. The structural inequities woven into the healthcare system have led to a legacy of distrust, exacerbated by exploitative medical practices, misdiagnoses, and negle

Health 130
article thumbnail

Chiropractic is the Heart of iHeartRadio

Planet Chiropractic

I bet you didn’t know that iHeartRadio (with over 188 million registered users) was once WOC (World of Chiropractic) Radio, owned by B.J. Palmer. Heres a timeline tracing the history from iHeartRadio back to WOC Radio and its owner, Palmer Communications. I’ve also included a few details about Ronald Reagans involvement. 2014: Clear Channel Communications.

article thumbnail

Temporal Trends and Geographic Variations in the Supply of Clinicians Who Provide Spinal Manipulation to Medicare Beneficiaries: A Serial Cross-Sectional Study

ChiroOrg

Chiro.Org Blog: Most clinicians who bill for SM services to Medicare beneficiaries are chiropractors. The supply of Medicare-active SM providers varies widely by state. The overall supply of SM providers under Medicare is declining, while the supply of nonchiropractors who provide SM is growing. Since SM is recommended for first-line treatment of low back pain, adequate access to SM is needed to provide equitable spine care for older US adults.

article thumbnail

12 Facebook Posts Ideas for Chiropractors

iMatrix

Facebook remains one of the most active social media platforms, with 2.11 billion daily users a 5.5% increase year-over-year and 3.065 billion monthly users , reflecting a 3.44% growth. Despite the rise of new social media platforms, Facebook continues to dominate digital marketing, making it an excellent way for chiropractors to engage with current patients , attract new patients , and build trust with their target audience.

More Trending

article thumbnail

Why your practice needs search engine optomization (SEO)

Chiropractic Economics

As a DC, you want to help as many patients as possible. That means reaching the people interested in chiropractic care or other holistic services you may provide. Today, patients are turning to the internet to find health providers. A well-optimized website is key to making sure your practice stands out from the competition. Search engine optimization (SEO) is the strategy that can help your practice increase its online visibility, attract new patients and ultimately grow.

article thumbnail

The Real Story Behind Globus’s Nevro Deal

Orthopedics This Week

40 prospects, 9 tire kickers and 1 serious buyer, Globus Medical. Four years ago, Nevro was worth more than $5 billon. Globus is paying $250 million for Nevro, who, by the way, has about $290 million in cash and investment. Heres the back story of how Globus negotiated for and landed Nevro. The post The Real Story Behind Globuss Nevro Deal first appeared on Orthopedics This Week.

98
article thumbnail

Why Blogging Matters for Chiropractic Websites: 5 Benefits You Need to Know

The Chiro Website Pro

In todays digital age, having a strong online presence is crucial for any business, including chiropractic practices. One of the most effective ways to enhance your chiropractic websites visibility, engage with your audience, and establish your authority in the field is through Blogging for Chiropractic Websites. Blogging is not just a trend; its a powerful tool that can significantly impact your practices growth and success.

article thumbnail

Evaluation and Treatment of Biceps Pain

Mike Reinold

Treatment and differential diagnosis of anterior shoulder pain. The post Evaluation and Treatment of Biceps Pain appeared first on Mike Reinold.

Treatment 171
article thumbnail

How to Maximize Google Ads for Doctors

iMatrix

When a person needs the services of a trusted healthcare provider, they usually turn to Google search for recommendations. Google has been a game changer in the healthcare industry, and doctors who know how to play the game get an edge over others. That’s why online visibility is vital for any healthcare professional. Google can be a powerful tool for improving one’s online presence, and Google PPC ads can be one of the most efficient ways for doctors to increase their brand awarenes

article thumbnail

10 Benefits of Prenatal Chiropractic Care

Beecher Chiropractic

Houston Chiropractor Comments: During the journey of pregnancy, the body undergoes many changes to help accommodate a growing baby and prepare for delivery. For some women, this can mean pain and discomfort. Chiropractic care during pregnancy doesnt just benefit women who are experiencing pain. Prenatal chiropractic care is for all pregnant women looking for prenatal and postnatal benefits.

article thumbnail

Aledade adds more than 500 practices for 2025

Chiropractic Economics

Aledade, the largest US network of independent primary care, has added more than 500 new primary care practices, clinics and community health centers to its network for 2025. Aledade now supports more than 2,400 primary care organizations nationwide, serving nearly 3 million patients. It works with value-based care programs, including the Medicare Shared Savings Program (MSSP), Medicare Advantage, Medicaid and commercial insurance.

Health 130
article thumbnail

Using Google Ads to Attract Top Talent in 2025

Practice Promotions

In 2025, the demand for skilled physical therapists is at an all-time high. With the growing emphasis on rehabilitation and wellness, clinics need innovative strategies to attract top talent in this competitive field. One powerful yet underutilized tool is Google Ads. Leveraging Googles advertising platform can give your recruitment strategy a significant edge by reaching ideal candidates with precision and efficiency.

article thumbnail

Blogging Tips for Chiropractors: Writing Content That Converts Readers into Patients

The Chiro Website Pro

In todays digital age, having a strong online presence is crucial for chiropractors looking to grow their practice. One of the most effective ways to achieve this is through blogging. Not only does blogging help you establish yourself as an authority in your field, but it also drives traffic to your website and converts readers into patients. However, creating content that resonates with your audience and encourages them to take action requires a strategic approach.

article thumbnail

Update on Sports PT Residencies

Mike Reinold

Pros and cons of applying for a sports physical therapy residency program. The post Update on Sports PT Residencies appeared first on Mike Reinold.

article thumbnail

The Need for Innovation in Chiropractic Business

DC Practice Growth

If Youre Running a Chiropractic Practice, Read This If youre like most chiropractors I know, youve probably faced moments where you feel like your business is running younot the other way around. Youve got patients falling off the schedule, missed appointments, and a to-do list that never seems to shrink. Sound familiar? Heres the thing: youre not alone.

article thumbnail

Episode 052 – How to Build a Calendar That Drives Success

The Remarkable Practice

Your calendar determines your success. Dr. Bobby and Dr. Lona break down the power of auditing your time and ensuring your calendar aligns with your goals. They discuss the patterns and habits that hold people back, how to identify high-value vs. low-value activities, and the importance of protecting your energy for peak performance.

article thumbnail

Expand your practice with nutritional testing

Chiropractic Economics

When patients eat poorly, they often feel bad, and this can hinder their recovery and response to caresometimes healing more slowly than expected or not at all. Incorporating nutritional testing into my practice stemmed from a desire to provide more effective and individualized treatment plans. An estimated 90% of Americans fail to meet their daily nutrient needs from food alone, making nutritional testing a valuable tool to identify and address deficiencies.

article thumbnail

The Role of Chiropractic Care in Managing Neuropathy

Oviedo Chiropractic

Neuropathy is more than just a small tingle or feeling of numbness in your hands or feet. It can be a persistent, painful , and debilitating condition that affects your daily life. If youre experiencing any of these symptoms due to nerve damage, its important to know that youre not alone. Millions of people struggle with neuropathy , but the good news is that its treatable.

article thumbnail

How to Use Blogs to Improve Chiropractic Website SEO

The Chiro Website Pro

In today's digital age, having a strong online presence is crucial for any business, including chiropractic practices. One of the most effective ways to enhance your online visibility and attract more patients is through Search Engine Optimization (SEO). Specifically, leveraging blogs can significantly improve your chiropractic website SEO. In this comprehensive guide, we'll explore how you can use blogs to boost your chiropractic website SEO and attract more visitors to your site.

article thumbnail

CE Mark Approval for RemeOsâ„¢ Trauma Screw Product Group, featuring four product lines with over 200 individual products, drives global expansion for Bioretec

OrthoSpineNews

TAMPERE, Finland, Feb. 14, 2025 /PRNewswire/ — Bioretec Ltd., a pioneer in absorbable orthopedic implants, has achieved a pivotal milestone with the successful completion of its CE mark approval process for the RemeOs Trauma Screw product portfolio. With the CE mark, Bioretec can immediately start selling products in Europe through the distribution network used by the company’s Activa products.

article thumbnail

Leveraging Influencer Marketing for Chiropractic Services

MyChiroPractice

Leveraging Influencer Marketing for Chiropractic Services In the ever-evolving digital landscape, traditional marketing tactics no longer suffice for dermatology practices looking to stand out. As a specialist in dermatology marketing, Ive witnessed firsthand how influencer marketing has revolutionized patient engagement and trust-building. Think of it as word-of-mouth marketing amplified – highly targeted and incredibly effective.

article thumbnail

3 PT Marketing Breakthroughs You Need in 2025

Practice Promotions

Is Your Marketing Strategy Ready for 2025? The physical therapy industry is evolving fast. Competition is rising. Staffing shortages are worsening. Insurance reimbursements are shrinking. The reality? Clinics that dont adapt will struggle. But heres the good news: The most successful clinics have a plan. They use smart marketing, efficient hiring, and profit-driven strategies to stay ahead.

article thumbnail

Grow your chiropractic practice with public speaking

Chiropractic Economics

Would you like to find an effective marketing method that can help you attract more patients to your chiropractic practice? I have found that public speaking is one of the most powerful ways to acquire many new patients. As a DC, public speaker and marketing coach, I have found most healthcare practitioners have not added public speaking to their weekly chiropractic marketing plan.

article thumbnail

Behind Every Hero Stands Another Hero

Palmer College of Chiropractic

Heroes and legends never hesitate when help is needed. When injuries threatened to keep his son Mitch, kicker for the Notre Dame football team, from taking the field during the 2024 season, Andrew Jeter D.C. (93) mobilized to ensure that his son could heal properly, and as quickly as possible. By committing to a regimen of traditional practices, they achieved their goal of returning Mitch to the fieldand then exceeded all expectations to make history.

article thumbnail

The Ultimate Guide to Google Ads for Chiropractors: Attract More Patients Today

The Chiro Website Pro

In todays digital age, having a strong online presence is crucial for chiropractors looking to grow their practice. With millions of people searching for health-related services online every day, Google Ads for Chiropractors has become one of the most effective ways to attract new patients. Whether youre a seasoned chiropractor or just starting your practice, this guide will walk you through everything you need to know about using Google Ads to grow your patient base.

article thumbnail

ABANZA Receives FDA 510(k) Clearance for WasherCapâ„¢ Mini Implantable Fixation Device

OrthoSpineNews

ORLANDO, Fla., Feb. 26, 2025 /PRNewswire/ — ABANZA, a leader in advanced soft tissue repair solutions, is proud to announce that the U.S. Food and Drug Administration (FDA) has granted 510(k) clearance for its innovative WasherCap Mini fixation system. This breakthrough device is designed for multiple applications, including meniscal root repair and ACL reconstruction.

article thumbnail

Empowering Women in Chiropractic - Do I Really Need An Attorney?

League of Chiropractic Women

Click here to download the transcript. Disclaimer: The following is an actual transcript. We do our best to make sure the transcript is as accurate as possible, however, it may contain spelling or grammatical errors. We suggest you watch the video while reading the transcript. Hey everybody, thank you for joining me here today. I'd like to thank ChiroSecure for hosting these events and allowing me to spend a few minutes with you.

article thumbnail

February ’25 Digital Marketing Scoop

Practice Promotions

To our beloved clients, this digital scoop unfortunately will be more solemn than those past. We are heartbroken to announce the tragic loss of our beloved teammate and friend, Kris McNew. Kris was a passionate, kind, and cheerful inspiration to our entire team. He was a devoted family man and loved his family deeply. For those who were a client of Kris, you have received a message on Basecamp notifying you of how we will continue providing uninterrupted service to your account.

Clients 52
article thumbnail

The state of integrative medicine and chiropractic

Chiropractic Economics

Let’s face it- Healthcare isn’t what it used to be. Gone are the days of isolated practices operating in their own silos. Today, patients expect (and deserve) something better. They want healthcare thats coordinated, comprehensive and focused on their unique needs. Thats where integrated medicine and chiropractic come in, offering a modern approach to care that combines the best of all worlds: natural healing, evidence-based treatments and a collaborative team of experts.

article thumbnail

Chiropractic vs. Traditional Medicine: When to Choose Each

Fisher Chiropractic

The decision is often influenced by the nature of the health issue at hand, personal preferences, and the desired outcome. It's essential to consider factors such as the severity of the condition, the urgency for relief, and the long-term health goals when choosing between these two approaches. Being well-informed about both chiropractic care and traditional medicine can help demystify the process and lead to more effective health management.

article thumbnail

Content Marketing for Chiropractors: The Role of Blogging in Patient Engagement

The Chiro Website Pro

In the digital age, content marketing has become an essential strategy for businesses across various industries, including healthcare. For chiropractors, content marketing offers a unique opportunity to engage with patients, build trust, and establish authority in the field. One of the most effective content marketing strategies is blogging. In this comprehensive guide, we will explore the role of blogging in patient engagement and how it can enhance marketing for chiropractors.

article thumbnail

Gyder Surgical Announces 510(k) FDA clearance for the GYDER® Hip System, the World’s First Commercially Available Pin-less and Image-less Solution for Accurate Positioning of the Acetabular Cup during Anterior Hip Arthroplasty

OrthoSpineNews

MULGRAVE, Australia & PALO ALTO, Calif., Feb. 03, 2025 (GLOBE NEWSWIRE)- Gyder Surgical, a MedTech company specializing in intuitive, orthopaedic navigation solutions, today announced the 510(k) FDA clearance for the GYDER Hip System, the worlds first commercially available non-invasive (pin-less) and image-less solution for the accurate positioning of the acetabular cup during Anterior Hip Arthroplasty.

Clinic 52
article thumbnail

How To Fix Flat Feet

Oviedo Chiropractic

Flat feet might seem like a minor inconvenience, but having them can significantly impact how your body feels and moves. Whether youve had flat feet for years or developed them recently, they can contribute to foot pain, knee discomfort, and even back pain. If youre struggling with any of these issues its time to look at your foundationyour feet. Read on for more information about flat feet, how to strengthen them, and reduce your pain.

article thumbnail

How physician practices can avoid a power outage

Physicians Practice

Whether caused by harsh weather events, mandated rolling black or brown-outs or an unreliable grid power outages cause tremendous strain to a practice.

118
118